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You are here: Home / Business / Simple Ways to Attract More Custom In-Store

November 3, 2012 By tony

Simple Ways to Attract More Custom In-Store

There are many ways to gain more custom to your retail unit. From the quality of your interior design to the actual cleanliness and tidiness of the store, almost every aspect of how you display and sell your stock will make a difference to who you attract and exactly how successful you are at converting interest into sales.

One of the key ways to get more sales is to make the process of shopping easier and more user-friendly for those who come into your store. The easier it is for customers to find exactly what they are looking for, the more likely they are to buy those items that are right for them. In some cases, this may be as simple as ensuring that all items you sell are clearly priced and that you add size cubes to any hangers in your shop to ensure that they can very quickly pick out the exact garment that will suit them.

Many people will not bother to ask how much something costs and will also not wish to search the inside of each garment or product for a price. If you clearly label the prices, customers are far more likely to be swayed into buying something than should they be looking at an object whose price they cannot begin to quantify.

With the right hang tabs, clear pricing and a tidy store in general, you may well have people wishing to buy far more items, but it is also wise to ensure that you lay your store out in the most coherent way too. By putting hats and scarves next to shorts you are unlikely to see people who wish to buy one item decide to accessorise with other items they see if they do not get the chance to notice items that would work extremely well together.

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